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Pricing

Your whole marketing department. One monthly plan.

Pick a plan by how much of the team you need. The AI is included, so there are no AI accounts to set up. The only extra is ad spend, which you pay straight to Meta or Google.

  • Essentials

    Your social media, sorted. A week of posts planned, made and ready for you to approve.

    £79/ month

    Billed monthly

    + £249 one-off setup, by video call

    Choose Essentials
    • 4 of the 9 departments: strategy, content, posting and reports
    • Fresh post ideas every week from what's rising in your industry
    • Captions rewritten to suit each network, posted at the best time
    • 4 videos a month, images included
    • 1 business, up to 4 social accounts
    • Email support
  • Recommended

    Growth

    Turn followers into customers with fast replies, review requests, ads and website check-ups.

    £199/ month

    Billed monthly

    + £999 one-off setup, on site

    Choose Growth
    • All 9 departments
    • Replies to comments and DMs drafted in your voice within minutes
    • Happy customers asked for a review at the right moment
    • Facebook and Instagram ads from your own description, inside your budget cap
    • Your website checked every week, with the fixes written for you
    • Leads followed up by email, so interested people don't go cold
    • 12 videos a month, images included
    • 1 business, with a profile on every network
    • A check-in call every 3 months
    • Email support
  • Done with you

    The whole department, with us alongside. Ideal for replacing a marketing hire or agency.

    £449/ month

    Billed monthly

    + £999 one-off setup, on site

    Choose Done with you
    • Everything in Growth
    • A monthly strategy call to plan what's next
    • We keep an eye on your results and approvals between calls
    • 20 videos a month, images included
    • 2 businesses, each with a profile on every network
    • Priority support

Running more than one business? Add another to any plan for half its monthly price: £39.50, £99.50 or £224.50 a month. Each one gets its own team, accounts, voice and morning report.

Every plan includes

  • Hattie, your Head of Marketing, running the team
  • Nothing goes out until you approve it
  • AI included: no AI accounts to set up
  • Images, captions and voiceovers
  • Posting to every network you connect
  • A morning report and one inbox for anything that needs you
  • Connect Claude to talk to your team, if you'd like
  • No main passwords stored

Set up with you, not left to you

Most owners don't want to spend an afternoon wiring up Facebook, Instagram and Google. We do it with you, so your team starts with everything connected and your voice set.

  • On site

    With Growth and Done with you, within 30 miles

    £999one-off

    • Half a day at your business, connecting every account with you. You log in yourself, so we never see your passwords
    • Your brand voice, approval rules and ad budget cap set up
    • Your first ad campaign built, ready for you to approve
    • Your website checked for problems that stop Google showing it
    • Training for whoever will approve the work
    • Weekly check-ins for your first 30 days
  • By video call

    With Essentials

    £249one-off

    • A video call to connect your accounts together. You log in yourself
    • Your brand voice and approval rules set up
    • Your first week planned and approved together

On-site setup is for businesses within 30 miles. Further away, we set you up by video call. Within 30 miles, you can choose a visit on any plan.

Pricing FAQ

Before you pick a plan

01Is there a free trial?

No, but there's no contract either. Pay monthly, cancel any time and keep access until the end of the month you've paid for.

02Do I need my own AI accounts?

No. Your team runs on our AI, included in your plan, so you don't need a Claude account or any other AI account. You only connect the accounts you already have, like Facebook, Instagram and Google, by logging in to them. If you already use Claude, you can also connect it to chat with your team, but you don't have to.

03How much is ad spend?

Whatever you choose. You pay it straight to Meta or Google on your own card, never through us. You set a monthly cap and Bugle won't spend past it.

04Why is there a setup fee?

Connecting Facebook, Instagram, Google and your ad accounts properly, and teaching the team your voice, takes time. Doing it with you means your team starts with everything connected rather than you working it out alone.

05Can I change plans later?

Yes. Move up or down at any time; the new limits apply straight away.

06Can I run more than one business?

Yes. Done with you includes two. On any plan you can add another business for half the plan's monthly price: £39.50 on Essentials, £99.50 on Growth and £224.50 on Done with you. Each business gets its own team, accounts, voice and morning report, and you switch between them in the app.

07What counts as a social account?

Each profile, page or webhook you connect. An Instagram account and a Facebook page are two.

08Can I cancel?

Yes, any time. You keep access until the end of the period you've paid for.

Meet your marketing department.

Sign in with your email, connect your accounts and approve your first week.

Hire your team No card needed